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How To Frame A Title

The application of the general principles governing titles may best be shown by means of an article for which a title is desired.

The application of the general principles governing titles may best be shown by means of an article for which a title is desired. A writer, for example, has prepared a popular article on soil analysis as a means of determining what chemical elements different kinds of farm land need to be most productive. A simple label title like "The Value of Soil Analysis," obviously would not attract the average person, and probably would interest only the more enterprising of farmers. The analysis of soil not unnaturally suggests the diagnosis of human disease; and the remedying of worn-out, run-down farm land by applying such chemicals as phosphorus and lime, is analogous to the physician's prescription of tonics for a run-down, anæmic person. These ideas may readily be worked out as the following titles show: (1) PRESCRIBING FOR RUN-DOWN LAND What the Soil Doctor is Doing to Improve Our Farms (2) THE SOIL DOCTOR AND HIS TONICS Prescribing Remedies for Worn-Out Farm Land (3) DIAGNOSING ILLS OF THE SOIL Science Offers Remedies for Depleted Farms Other figurative titles like the following may be developed without much effort from the ideas that soil "gets tired," "wears out," and "needs to be fed": (1) WHEN FARM LAND GETS TIRED Scientists Find Causes of Exhausted Fields (2) FIELDS WON'T WEAR OUT If the Warnings of Soil Experts Are Heeded (3) BALANCED RATIONS FOR THE SOIL Why the Feeding of Farm Land is Necessary for Good Crop.

Reference book: How To Write Special Feature Articles

Tags: writing, articles, magazine, Reading,

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